John Lloyd Cruz for Great Taste Coffee

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Last Wednesday, I beat the metro’s traffic and found myself at Crowne Plaza Hotel in Ortigas to attend the Great Taste coffee event.

A question was flashed on screen when I entered the venue, How do you choose to be great?

According to the Great Taste Coffee commercial:

Greatness doesn’t just come to you.
You work for it, you earn it.
You never stop, never settle for just good.
Greatness is not for some, it’s for all of us.
But Greatness is up to you.

Panalo di’ba? It’s a reminder to all of us that life is full of choices. Instead of feeling bad, lonely and depressed why not choose TO BE HAPPY, TO BE STRONG, TO BE GREAT and TO BE AWESOME.

John Lloyd Cruz for Great Taste Coffee

That day, the new face of Great Taste Coffee was introduced and it was no other than Mr. John Lloyd Cruz.

photo via: http://www.badudets.com/celebrate-greatness-with-great-taste-coffee-and-john-lloyd-cruz/

photo via: www.badudets.com

According to URC President and CEO Lance Gokongwei, they believe that John Lloyd will reinforce the values and philosophy with the same kind of passion and greatness that he has exemplified in his life.

We have also seen the Great Taste Coffee’s latest TVC. It was heart warming I tell you.

That day was the first time I saw John Lloyd in person. My friend Pehpot and my sister-in-law ate Tess was so lucky to get a photo opp with him because they won the raffle contest. But me as usual, raffle contests are not my thing.